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Just four months after the market launch of LR LIFETAKT 5in1 Beauty Elixir, LR Health & Beauty is happy to receive the German Brand Award 2019. In the “Excellent Brands” competition, the jury selected the innovation in the “Beauty & Care” category as one of the best product brands in the industry. In addition, it was distinguished with a “Special Mention” in the cross-industry category “Product of the Year” which is awarded by the jury for special aspects of brand management. LR group, headquartered in Ahlen in Westphalia, produces and markets over 600 different beauty and health products in 28 countries and is considered one of the leading direct sales companies in Europe.

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